Freelancer Brand Communication
Stefanie Krause is a freelancer with focus on fashion, beauty, food, fitness, health care or in short, lifestyle.
After her one-year-traineeship in 2012, Industrie-Contact retained Stefanie as Junior PR Consultant. At that time she worked for clients like Beiersdorf, Zumba Fitness and Tepe before she made experiences with other Hamburg-based PR agencies. 2014 she came back to IC as freelancing PR consultant. Stefanie’s field of activity ranges from developing strong PR ideas and hooks to the execution of PR activities. Her strength are strategic planning, creating PR concepts and writing PR articles that hit the brand’s core while also meeting the individual desires of the target groups.
Authentic brand messages and event experience
Before Stefanie joined IC in 2011 she finished her professional education in fashion PR and studied at the same time marketing communication in Hamburg. At that time she recognised the uniqueness of each brand and learned to create authentic brand messages. Moreover, she made her experiences in the area of event management. She supervised numerous national and international events (press conferences, trade shows, store openings) and took care of clients and journalists on-site.
Shopping, good food and blogs – Stefanie tries to discover the latest trends
From balayage to superfoods – Stefanie is interested in the latest beauty and food trends, loves the good things in life and spends her leisure time with friends in the famous Hamburg Schanzenviertel. Although Stefanie loves brands privately she also wears boho or street styles. She gets her inspiration through magazines and also of course through blogs and social networks. Her current favourite bloggers: Caro Dauer, Cupcakes & Cashmere (Emily Schuman). Her preferred restaurant at the moment: Tibits (Zürich/London).
- +49 40 899 666 0