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The weakness of car dealers can be found in their online presence
Nowadays many processes are almost always carried out online. But the “customer experience” on the websites of European car…
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Erotic PR: How does public relations work for sex toys?
The first request for support in the area of erotic PR fluttered into the house in the middle of…
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Industry 4.0 and the Challenge for Communication
The term “Industry 4.0” was presented to the public for the first time in 2011 at the Hannover Messe….
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What does “PR” mean?
Public relations, or PR, consist in managing the communications of a person or an organization to the public.
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Fears of the future in Germany
Around 49 percent of the Germans consider themselves to be particularly wealthy. Five years ago, this rate was 42…
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Lifestyle Event of Webportalis
Happy faces in the Panoramadeck at the Emporio Tower in Hamburg: IC has represented two clients at the first…
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PR mega trends 2017
A survey of PR Gateway from PR, marketing and communication representatives showed that 29.35 percent of the participants rated…
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DPRG: Fee and trend barometer
The Deutsche Public Relations Gesellschaft e.V. (DPRG) sees a positive trend for the PR industry. Public relations continues to…
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PR prediction for 2013
“Prediction is very difficult, especially if it’s about the future. Niels Bohr (1885-1962) But we try: The communication is...
