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September 6, 2021Broadcasting group will take over publishing house
How might the media landscape change after RTL’s takeover of Gruner + Jahr?
RTL Television Group has now announced that it will buy a majority stake in Hamburg-based publisher Gruner + Jahr.
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May 31, 2021Placing talk show guests on classic TV
Talk shows: How do you place a guest?
TV talk shows, especially political ones, are particularly popular and are thus a valuable platform for placing talk guests…
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December 17, 2020Megatrend video clip
Why YouTube advertising is becoming increasingly important
In October 2020, youtube.com recorded 34.14 billion visits worldwide. In the German-speaking world, 47 million adult users used the…
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January 27, 2017Changhong is sponsor of FC Augsburg
IC and Changhong start into the second half of the Bundesliga season
The electronics producer Changhong is continuing its brand and quality campaign in Germany. The core objective of the Chinese…
