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Policy, energy and financing of SMEs in focus
IC is pleased to announce new contracts for the EU-China Tourism Year in cooperation with an Italian agency and…
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Disruption and its Meaning for Communications
Disruption describes a transformation process, which powerfully changes existing business concepts (or even the whole market by a radical…
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How bloggers have changed PR
When US customers asked us for blogger PR five years ago – for example in the food and lifestyle…
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What clients expect from a PR agency today
Print and/or Online Something is changing. And very rapidly. Our clients, especially the recent additions, want to have another...
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Industrie-Contact – keeping you safe
The connection between the Industrie-Contact website (www.ic-gruppe.com) and your browser has been encrypted by default – for your safety.
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How to avoid gross SEO mistakes
Interplay of SEO and PR more and more important: Good content placed on the own website is essential.
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PR is the new SEO
New Google algorithms focus mostly on content. That’s an opportunity for PR professionals (who develop key message-driven strategies for…
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7 tips to improve your Google ranking
Google’s new algorithms for search engines: The following tips will help you to land as far as possible above…
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WHITE PAPER: Combination of Search Engine Optimization (SEO) and Public Relations (PR) – Part 2
WHITE PAPER SEO PR – Part II Always think about the user Using targeted steps to improve the ranking...
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Search Engine Optimization (SEO) and Public Relations (PR)
While previously there only used to be print (consumer and trade press) and electronic media (TV and radio), the…
