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The Power of Bloggers and Influencers
Bloggers and influencers play an important role in marketing. Brands spend a lot of money to post on successful…
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The Rise of the Social Influencer
Popularity of influencer marketing is a rich seam for brands and PR reps but greater transparency is now needed…
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What does “PR” mean?
Public relations, or PR, consist in managing the communications of a person or an organization to the public.
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Bloggers: the key to relatable, believable storytelling
Our Italian PRGN (Public Relations Global Network) partner Sound PR shows how important bloggers are in storytelling PR strategy….
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How bloggers have changed PR
When US customers asked us for blogger PR five years ago – for example in the food and lifestyle…
