-
June 29, 2020
Real Estate Communications
PR for real estate projects should always be focused on ensuring that clients sell properties. Our clients sell luxury…
0 -
June 8, 2020
Storytelling and Storydoing
Most people have already heard of storytelling. In the marketing world, it’s about telling a story about the product…
-
April 1, 2020
Online shop The Mint Corner counts on Industrie-Contact
The Mint Corner is relying on Industrie-Contact (IC) for its PR. The task of the agency is to promote…
-
March 30, 2020
E-mail is the most important channel for customer communication
Companies have sent more e-mails in 2019. The opening and click rates, however, have fallen. This is one of…
-
March 24, 2020
What is content curation?
Content curation is a marketing measure that is mainly used in the social media segment. Comparable to the curator’s…
-
March 19, 2020
Corona virus: What to do if the fair is cancelled
Due to the worldwide development of the corona virus, the trade fair industry is also facing difficult times. Due…
-
January 28, 2020
A code of honour for influencer communication
The relatively young influencer marketing still has to struggle with many problems. There are no clear guidelines on how…
-
January 13, 2020
Instagram Trends 2020
A clear social media marketing strategy is indispensable for companies nowadays: Instagram is currently one of the most effective…
-
January 1, 2020
What does “PR” mean?
Public relations, or PR, consist in managing the communications of a person or an organization to the public.
-
November 27, 2019
Blogger Relations as a PR measure
The biggest difference between the new communication branch by influencers and classical advertising ambassadors is authenticity.
