Social Media (SoM) Communication
Communicating via social media such as Instagram, Snapchat, Facebook, YouTube, Twitter, Xing and LinkedIn has become an integral part of communication. We show you which social networks fit your company and your brand.
As an example, for consumers, a video of a new product that is presented on the various channels and spreads virally can help them decide whether to buy it or not. However, it is important that this measure does not remain a one-off. Social media need to be maintained. Only those who are prepared to work dialogically in the social media should embark on this path.
Social media as a research tool for journalists
It should not be underestimated that journalists also use social media to stay up to date. Instagram, Snapchat, Facebook, Twitter, Xing, LinkedIn and many more offer a variety of sources of information. For example, it is now common in serious daily media to quote social media posts from politicians, artists or athletes and to use them as a basis for part of the reporting.
Do you want to establish social media channels, increase your reach and engage in open discussions with your target groups?