- 13. Nov. 2019
Does the future of PR work lie in artificial intelligence?
A trend that will become even more important in the coming years is artificial intelligence in all areas of…
- 6. Nov. 2019
Media transformation
The classic print media are still losing circulation, while special interest titles are gaining in importance. The influencer hype…
- 30. Sep. 2019
IC and HSK celebrate 25 years of cooperation
The Hanseatische Schlackenkontor GmbH (HSK) was founded in 1994. At the time, Industrie-Contact AG (IC) was able to prevail…
- 16. Sep. 2019
Environmental awareness more pronounced among older people
Almost half (41 percent) of Germans see themselves as environmentally conscious people. In the age group of young people…
- 9. Sep. 2019
Smart Home and the importance of PR
Smart Home is a technological concept that links devices and systems in a house and allows these to be…
- 2. Sep. 2019
Knowing what’s going to happen – A little history of the future
For 50 years now, the Supervisory Board member of Industrie-Contact, Prof. Horst W. Opaschowski (78), has been analysing developments…
- 14. Aug. 2019
Influencers as brand ambassadors
When marketing their products, companies are relying less and less on classic advertising ambassadors, because these are being replaced…
- 25. Jul. 2019
German daily newspapers defy the digital trend
The trend is for digital and against print. Nevertheless, there is an exciting counter-movement in Germany at the moment….
- 2. Jul. 2019
Five PR disasters that we can learn from
Even though they try to avoid it, companies often need to deal with disastrous situations – shit happens. But…
- 1. Jul. 2019
Buchbinder Auktion now relies on IC for its PR activities
Buchbinder Auktion is now relying on Industrie-Contact (IC) for its PR. The task of the Hamburg agency is to…
- 24. Jun. 2019
PRGN Names PR Agency Executives as Regional Vice Presidents
To drive growth in emerging markets, strengthen regional representation and better address its global member agencies’ and clients’ needs,…
- 20. Jun. 2019
Megatrend Cannabidiol (short: CBD)
No matter where you listen: Cannabidiol, or CBD for short, is on everyone’s lips. Friends report that they have…
- 19. Jun. 2019
#IC40YEARS – Summer party for the 40th anniversary
On the occasion of its 40th anniversary, Industrie-Contact organized a summer party on the IC grounds. All employees of…
- 4. Jun. 2019
Drafting PR Case Studies
After 40 years of agency history, there are some key learnings I’d like to share on one of still…
- 3. Jun. 2019
PRGN Add Offices in Helsinki and New York
Public Relations Global Network (PRGN) announced the slate of new officers for one of the top five largest networks…
- 26. Apr. 2019
Online PR: ProntoPro starts Collaboration with IC
Industrie-Contact supports ProntoPro, Italy’s largest service intermediary, in the area of online PR. The aim is to make ProntoPro…
- 8. Apr. 2019
#IC40YEARS – Industrie-Contact donates 40 trees
Together with the Schutzgemeinschaft Deutscher Wald (SDW), the Stiftung Unternehmen Wald and the forester’s station Duvenstedter Brook, the IC…
- 21. Mar. 2019
IC40YEARS – Industrie-Contact to celebrate 40th anniversary
Industrie-Contact (IC) is celebrating its 40th anniversary in 2019. Thus, it is one of the most experienced agencies in…
- 20. Mar. 2019
Germany and UAE – Conference on economic cooperations
The German Ministry for Economic Affairs and Energy and the Ministry of Economics of the United Arab Emirates met…
- 20. Feb. 2019
DesignRush lists Industrie-Contact under global top 25 PR firms
The agency platform DesignRush.com has now listed Industrie-Contact among the “Top 25 PR Firms” worldwide. In addition, in a…
- 11. Feb. 2019
The weakness of car dealers lies in their online presence
Nowadays many processes are almost always carried out online. But the “customer experience” on the websites of European car…
- 11. Feb. 2019
How to find the right PR agency
No coverage results, texts don’t read well and you can’t get your contact person on the phone for days:…
- 6. Feb. 2019
Networking in a Global World
Finding the right business partners in a globally networked world is not easy. How do you know what a…
- 18. Jan. 2019
Hanseatisches Schlackenkontor
The Hanseatische Schlackenkontor (HSK) was founded in 1994. The task of the Kontor is to market the ash resulting…
- 18. Jan. 2019
PRGN Adds PR Agency Offices in India and Georgia
The Public Relations Global Network (PRGN) announced today that it has added two new locations to its global network,…