- 15. Jan. 2024“The effect is even more important than the content”

Present your own company better through media training
It is important to communicate convincingly and authentically with the public. Through media coaching, managers can learn and develop…
- 8. Jan. 2024The Public Relations Global Network strengthens its presence in Asia and Europe

PRGN now also represented in South Korea
The Public Relations Global Network (PRGN) continues its expansion in the Asia-Pacific region, integrating Seoul-based agency PR House into…
- 1. Jan. 2024Public Relations – a definition

What does “PR” mean?
PR, short for Public Relations, is a strategic communication process that builds mutually beneficial relationships between organizations and their…
- 28. Nov. 2023IC wins 1 x Gold, 2 x Silver and 1 x Bronze

PRGN Best Practice Awards 2023
Industrie-Contact (IC) once again impressed at the 2023 global PRGN Best Practice Awards, winning one gold, two silver and…
- 20. Nov. 2023How companies can optimize their Christmas PR 2023 in Germany

Christmas PR 2023 in Germany
The holiday season is not only a time for giving and celebrating, but also a golden opportunity to put…
- 5. Oct. 2023Step by step to your own Wikipedia page

How to create a Wikipedia article
How do you create a Wikipedia article in compliance with the rules of the online encyclopedia without running the…
- 14. Aug. 2023The world of PR and public affairs work

My summer internship in Hamburg
At Industrie-Contact, you are perceived and integrated as a fully-fledged team member right from the start.
- 26. Jul. 2023PRGN adds Chinese agency China Advocate to its global network

Industrie-Contact now with strong agency partner in China
The Public Relations Global Network (PRGN) has added Beijing-based China Advocate to its global network, expanding PRGN’s coverage of…
- 24. May. 2023Public Relations Global Network adds Finnish agency Ellun Kanat Oy to its list of European partners

PRGN expands European presence with Finnish agency
The Public Relations Global Network (PRGN) announced today it has added Finland-based Ellun Kanat Oy to its global network….
- 8. May. 2023Public Relations Global Network Elects Andy See Teong Leng as President

Andy See Teong Leng appointed new President of PRGN
The Public Relations Global Network (PRGN) recently elected a new slate of officers for one of the world’s largest…
- 10. Apr. 2023Public Relations network now comprises 54 agencies

PRGN with new agencies in Africa and India
The Public Relations Global Network (PRGN) has added two new agencies in the emerging markets of Africa and India…
- 20. Mar. 2023Tips for foreign companies, institutions and organizations how to tackle press release distribution

How to distribute press releases in Germany?
Tips for foreign companies, institutions and organizations how to tackle press release distribution in Germany.
- 13. Mar. 2023Artificial Intelligence (AI) on the rise with ChatGPT

ChatGPT with GPT-4: What can the chatbot do more now?
Initial experiences in the PR industry show that the ChatGPT chatbot offers advantages when it comes to creating press…
- 13. Mar. 2023How much do freelancers in the PR industry earn?

About the money: PR fees, wages and salaries
The results of the DPRG’s Salary and Fee Barometer 2022 show how much freelancers earn from public relations services.
- 13. Feb. 2023How much does a PR consultant earn?

PR Consultant Salary
How much does a PR consultant earn? The DPRG Fee Barometer 2022 provides information about fees and salaries in…
- 9. Jan. 2023My internship at Industrie-Contact

From intern to working student
I became aware of the job advertisement for an internship in public affairs and communications at Industrie-Contact and decided…
- 2. Jan. 2023„Disruption“ is one of the top buzzwords of the actual economy

Disruption and its Meaning for Communications
Disruption describes a transformation process, which powerfully changes existing business concepts (or even the whole market by a radical…
- 2. Jan. 2023Trends and Challenges 2023

B2B Marketing in Germany
Marconomy and the German bvik (Federal Association of Industrial Communication) have drawn up trend theses for B2B marketing in…
- 28. Nov. 2022Digital Customer Experience

The Marketing Trend 2023
New trends will increase and change the market in 2023. They all have one thing in common: it’s all…
- 1. Nov. 2022Key media usage trends will continue to prevail

ARD/ZDF study reveals mass communication trends in 2022
According to the results of the ARD/ZDF Mass Communication Trends 2022 study, 99 percent of all people in Germany…
- 17. Oct. 2022IC achieves 1 x Gold, 2 x Silver and 2 x Bronze

PRGN Best Practice Awards 2022
Industrie-Contact won a total of five awards at the global PRGN Best Practice Awards 2022, setting a new agency…
- 5. Sep. 2022Notified/PR Week survey: More than 85 percent of PR professionals see growing importance of PR at the executive level

Corporate communications increasingly important
A survey by Notified/PR Week found that more than 85 percent of PR professionals believe PR plays a stronger…
- 4. Aug. 2022Most common mistakes in communication

6 mistakes to avoid when working with media
Successful communication with the media is the key to launching press releases. What are the most common mistakes?
- 18. Jul. 2022Joining the Public Relations Global Network was one of the best decisions in the agency's history

Industrie-Contact celebrates 20 years of PRGN membership
Looking back on Industrie-Contact’s agency history since 1979, the year 2002 was one of the agency’s most important, as…
- 6. Jun. 202230 PR professionals reveal secrets of how successful communication works

New PRGN eBook
To mark its 30th anniversary, the Public Relations Global Network has now published an eBook in which 30 PR…