- 14. Apr. 2025Why you should master an elevator pitch
Elevator pitch: Definition, setup, examples and tips
Learn how to convince with an elevator pitch in 60 seconds! Tips, examples and structure for a perfect first…
- 1. Apr. 2025Battenhall's 12th Annual Social Media Report 2024
The Social Media Year 2024: Developments and Findings
The Battenhall Annual Social Media Report 2024 shows how social media is overtaking television as a news source and…
- 10. Mar. 2025The Power of Emotions in PR
Emotional PR: Winning the target group’s attention with feelings
Emotional PR: Read how brands that link their values and messages to emotional stories or experiences can build a…
- 17. Feb. 2025Kill Two Birds with One Stone: More Visitors at Your Booth and Increased Demand Through Higher Media Presence / Effective Support for Marketing and Sales
Trade Fair PR: Increasing Success with Effective Press Relations
With PR you can attract a greater number of potential clients to your stand and through media reports increase…
- 27. Jan. 2025Effective PR starts with strong media contacts: How to do it
Establishing and maintaining media contacts
High-quality media contacts are the foundation of any successful PR campaign. This requires sensitivity, expertise and a service mentality.
- 20. Jan. 2025When and How to Successfully Reposition a Brand
The Importance of Brand Name and Rebranding
Plan rebranding sensibly: Learn when and how a brand realignment increases relevance and appeals to new target groups.
- 28. Oct. 2024Public Relations Global Network expands its presence with four agencies in Taiwan, Spain and the USA
PR network now represented by 58 agencies worldwide
The Public Relations Global Network has welcomed new members from Taiwan, Spain, Florida and Oregon, bringing the number of…
- 28. Oct. 2024Award-winning PR work
Industrie-Contact wins three awards at PRGN Best Practice Awards 2024
IC was honoured with one first and two third places in a total of three categories at PRGN Best…
- 14. Oct. 2024Business and Communications Environment in Hamburg and Germany
Germany – United in the Heart of Europe
Jonathan Klimke of Industrie-Contact describes the business, media and communications landscape in Germany in this PRGN blog post.
- 26. Aug. 2024PR in Europe for E-commerce companies on Black Friday
Black Friday 2024: PR and online marketing in Germany
It may be worthwhile to develop a targeted PR and online marketing campaign in Germany specifically for Black Friday.
- 1. Jul. 2024Natacha Clarac new President of the Public Relations Global Network
PRGN appoints Natacha Clarac as new President
PRGN, one of the world’s largest networks of independent public relations and communications agencies, recently elected a new leadership…
- 21. May. 2024How can non-governmental organizations effectively spread their message and gain support?
PR for NGOs
Public Relations for non-governmental organizations is a key to reaching target groups and successful fundraising.
- 2. May. 2024Get off to a flying start in PR
Dual study program in Public Relations
A dual study program in Public Relations offers practice-oriented training. Industrie-Contact is practice partner of the International University Hamburg.
- 20. Mar. 2024Ajambow: A revolution in the fitness industry
Ajambow – The sustainable group fitness and health innovation!
Ajambow® is more than just a training device – it is a holistic concept that revolutionizes both group and…
- 15. Mar. 2024Interview with Jouni Mölsa
Finnish Fortitude: Navigating the Russian Aggression and Shaping European Democracies
Jouni Mölsa, former head of communications for the president of the Republic of Finland and director general of communications…
- 1. Feb. 2024Introduction to PR costs
How much does PR cost?
The cost of a PR agency can vary based on location, experience, and specialization. Some agencies offer flat rates…
- 15. Jan. 2024“The effect is even more important than the content”
Present your own company better through media training
It is important to communicate convincingly and authentically with the public. Through media coaching, managers can learn and develop…
- 8. Jan. 2024The Public Relations Global Network strengthens its presence in Asia and Europe
PRGN now also represented in South Korea
The Public Relations Global Network (PRGN) continues its expansion in the Asia-Pacific region, integrating Seoul-based agency PR House into…
- 1. Jan. 2024Public Relations – a definition
What does “PR” mean?
PR, short for Public Relations, is a strategic communication process that builds mutually beneficial relationships between organizations and their…
- 28. Nov. 2023IC wins 1 x Gold, 2 x Silver and 1 x Bronze
PRGN Best Practice Awards 2023
Industrie-Contact (IC) once again impressed at the 2023 global PRGN Best Practice Awards, winning one gold, two silver and…
- 20. Nov. 2023How companies can optimize their Christmas PR 2023 in Germany
Christmas PR 2023 in Germany
The holiday season is not only a time for giving and celebrating, but also a golden opportunity to put…
- 5. Oct. 2023Step by step to your own Wikipedia page
How to create a Wikipedia article
How do you create a Wikipedia article in compliance with the rules of the online encyclopedia without running the…
- 14. Aug. 2023The world of PR and public affairs work
My summer internship in Hamburg
At Industrie-Contact, you are perceived and integrated as a fully-fledged team member right from the start.
- 26. Jul. 2023PRGN adds Chinese agency China Advocate to its global network
Industrie-Contact now with strong agency partner in China
The Public Relations Global Network (PRGN) has added Beijing-based China Advocate to its global network, expanding PRGN’s coverage of…
- 24. May. 2023Public Relations Global Network adds Finnish agency Ellun Kanat Oy to its list of European partners
PRGN expands European presence with Finnish agency
The Public Relations Global Network (PRGN) announced today it has added Finland-based Ellun Kanat Oy to its global network….
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Bahrenfelder Marktplatz 7
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Germany
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