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March 20, 2023Tips for foreign companies, institutions and organizations how to tackle press release distribution
How to distribute press releases in Germany?
Tips for foreign companies, institutions and organizations how to tackle press release distribution in Germany.
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March 13, 2023Artificial Intelligence (AI) on the rise with ChatGPT
ChatGPT with GPT-4: What can the chatbot do more now?
Initial experiences in the PR industry show that the ChatGPT chatbot offers advantages when it comes to creating press…
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March 13, 2023How much do freelancers in the PR industry earn?
About the money: PR fees, wages and salaries
The results of the DPRG’s Salary and Fee Barometer 2022 show how much freelancers earn from public relations services.
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February 13, 2023How much does a PR consultant earn?
PR Consultant Salary
How much does a PR consultant earn? The DPRG Fee Barometer 2022 provides information about fees and salaries in…
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January 9, 2023My internship at Industrie-Contact
From intern to working student
I became aware of the job advertisement for an internship in public affairs and communications at Industrie-Contact and decided…
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January 2, 2023„Disruption“ is one of the top buzzwords of the actual economy
Disruption and its Meaning for Communications
Disruption describes a transformation process, which powerfully changes existing business concepts (or even the whole market by a radical…
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December 19, 2022Trends and Challenges 2023
B2B Marketing in Germany
The German bvik (Federal Association of Industrial Communication) has drawn up ten trend theses for B2B marketing 2023.
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November 28, 2022Digital Customer Experience
The Marketing Trend 2023
New trends will increase and change the market in 2023. They all have one thing in common: it’s all…
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November 1, 2022Key media usage trends will continue to prevail
ARD/ZDF study reveals mass communication trends in 2022
According to the results of the ARD/ZDF Mass Communication Trends 2022 study, 99% of all people in Germany over…
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October 17, 2022IC achieves 1 x Gold, 2 x Silver and 2 x Bronze
PRGN Best Practice Awards 2022
Industrie-Contact won a total of five awards at the global PRGN Best Practice Awards 2022, setting a new agency…