Chancellor Angela Merkel and the Emir of Qatar as hosts and 1,000 high level guests. 10 billion EUR investment by Qatar in Germany announced. Intense exchange on opportunities of economic and knowledge transfers. Broad and positive media resonance in print, online and social media. Gala dinner: VIP service. Forum: Organizational support. Prior to event: PR service. After the event: PR service. Editorials & advertorials in Germany’s best national papers & news magazines Gala dinner: VIP service with team of 10. Event: Processing registration of 1,000 guests with agency team of 25 plus Qatari team of 10. Event: Handling of media center & journalists with team of 5. VIP service for spokespersons of the 5 panel groups with team of 10. Prior and post event: media activities. Collaboration with social media agency to support them with content.Summary
Strategy
Execution and creativity
Results
Qatar – Germany Business & Investment Forum