Market leader for interdental tooth care
The Hamburg affiliate of the Swedish company TePe has assigned Industrie-Contact (IC) to implement a PR program with four activities in Germany this year. The objective is to make TePe more known to final consumers and to create general awareness for interdental tooth care which yet is rather unknown.
TePe is the leading manufacturer of oral health care products in Sweden with the administration and production plant located in Malmö. TePe products can be found in over 50 countries. In Germany TePe is the market leader for products like interdental brushes and newly interdental gel in pharmacies.