The Rise of the Social Influencer
Read morePopularity of influencer marketing is a rich seam for brands and PR reps but greater…
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Burda Bootcamp
Read moreAnn-Sophie Claus and Sinja Stadelmaier, two former IC trainee students, have ventured into self-employment and…
Alternative Facts
Read moreThe current ignore word of the year consists of two words: “alternative facts”. It was…
How much does a PR consultant earn?
Read moreThe Hamburg comparison platform GEHALT. de, the professional magazine Werben & Verkaufen and the human…
5 Steps to Finding the Right PR firm
Read moreFinding the perfect PR and marketing communications agency is a bit like dating: you might…
What does “PR” mean?
Read morePublic relations, or PR, consist in managing the communications of a person or an organization…
Public Relations Budget
Read more“I don\u2019t submit a proposal if the requester is not ready to tell me what…
Internship 101
Read moreFor many students and graduates, an internship represents the first step into professional life. However,…
International Business
Read moreAs the world is becoming increasingly globalized, it is impossible for companies not to open…
Fears of the future in Germany
Read moreAround 49 percent of the Germans consider themselves to be particularly wealthy. Five years ago,…
