- July 25, 2019
National daily newspapers defy the digital trend
Read moreThe trend is for digital and against print. Nevertheless, there is an exciting counter-movement in Germany at the moment. Although the number of newspaper and magazine readers is declining, national newspapers have been able to increase their range of coverage.
0 - July 2, 2019
Five PR disasters that we can learn from
Read moreEven though they try to avoid it, companies often need to deal with disastrous situations – shit happens. But what makes an actual PR disaster, is not necessarily the mere existence of a crisis but rather the way this crisis is dealt with.
- July 1, 2019
Buchbinder Auktion now relies on Industrie-Contact for its PR activities
Read moreBuchbinder Auktion is now relying on Industrie-Contact (IC) for its PR. The task of the Hamburg agency is to make automobile dealers in Germany and abroad medially aware of the auctions of Buchbinder.
- June 24, 2019
PRGN Names Three PR Agency Executives as Regional Vice Presidents
Read moreTo drive growth in emerging markets, strengthen regional representation and better address its global member agencies’ and clients’ needs, the Public Relations Global Network (PRGN) has adopted a new strategic plan, added a regional structure and has appointed three PR industry veterans as regional vice presidents.
- June 20, 2019
Megatrend Cannabidiol (short: CBD)
Read moreNo matter where you listen: Cannabidiol, or CBD for short, is on everyone’s lips. Friends report that they have already drunk CBD tea or used CBD oil. While celebrities swear by CBD lotions against high-heel pain and consumers are already accessing CBD oils, teas and cosmetics on the Internet,…
