- January 28, 2020How to deal with influencers
A code of honour for influencer communication
The relatively young influencer marketing still has to struggle with many problems. There are no clear guidelines on how…
- January 21, 2020New methods promise a high level of security
New online payment methods
Financial transactions online are still a problem for many internet users – but new methods promise a high level…
- January 20, 2020Trend towards e-paper
IVW: Print media circulation figures continue to fall
The figures published in mid-January 2020 by the Information Community for the Determination of the Distribution of Advertising Media…
- January 13, 2020Successful Influencer Marketing
Instagram Trends 2020
A clear social media marketing strategy is indispensable for companies nowadays: Instagram is currently one of the most effective…
- January 8, 2020Half-full or half-empty?
All you need to know about framing
The importance of dealing with framing should not be underestimated. Every statement or word has an impact on the…